Jeff Bezos Quotes On Business, Life and Invention

Here are some of the best Jeff Bezos quotes. He is one of the most successful businessmen in the world. He is the founder and and former CEO of, and he has a lot of wisdom to share.

jeff bezos quotes

Jeff  Bezos was born on January 12, 1964, in Albuquerque, New Mexico. Bezos is the founder, chairman, and CEO of, the world’s largest online retailer. He is also the founder and owner of The Washington Post.

Bezos was born into a family of entrepreneurs. His maternal grandfather, Lawrence Preston Gise, was a regional director of the U.S. Atomic Energy Commission. His maternal grandmother, Jackie Gibson, was an author and a singer. 

Bezos was educated at Princeton University, where he graduated with a degree in electrical engineering and computer science. After college, he worked at a number of technology companies, including Bell Laboratories and D. E. Shaw & Co.

In 1994, Bezos founded in his garage. The company grew rapidly and became a household name. Bezos remained CEO of Amazon until 2021, when he stepped down to focus on his other businesses. Bezos is a major philanthropist

Here are some of the best Jeff Bezos quotes that are a testament to his wisdom and success.

61 Jeff Bezos Quotes

  1. “People who are right most of the time are people who change their minds often.”

2. “If we can keep our competitors focused on us while we stay focused on the customer, ultimately we’ll turn out all right.”

3. “If you’re not stubborn, you’ll give up on experiments too soon. And if you’re not flexible, you’ll pound your head against the wall and you won’t see a different solution to a problem you’re trying to solve.”

4. “It’s not an experiment if you know it’s going to work.”

5. “A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.”

6. “I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not trying.”

7. “We are stubborn on vision. We are flexible on details….”

8. “In the end, we are our choices. Build yourself a great story.”

9. “If you never want to be criticized, for goodness’ sake don’t do anything new.”

10. “Entrepreneurs must be willing to be misunderstood for long periods of time.”

11. “Invention is by its very nature disruptive. If you want to be understood at all times, then don’t do anything new.”

12. “Your brand is what other people say about you when you’re not in the room.”

13. “Curiosity is more important than knowledge.” A second key trait is to love and to connect the arts and sciences.”

14. “The great thing about fact-based decisions is that they overrule the hierarchy.”

jeff bezos quotes on success

Jeff Bezos quotes on success

15. “If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.”

16. “Stress comes from ignoring the things that you shouldn’t be ignoring.”

17. “If you don’t understand the details of your business you are going to fail.”

18. “I wanted a woman who could get me out of a Third World prison. Life’s too short to hang out with people who aren’t resourceful.”

19. “If you’re doing anything interesting in the world, you are going to have critics. You can’t stop it. Move forward. It’s not worth losing any sleep over.”

20. “Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day.”

21. “Outsized returns come from betting against conventional wisdom, but conventional wisdom is usually right.”

22. “People who love all fields of knowledge are the ones who can best spot the patterns that exist across nature.”

23. “Position yourself with something that captures your curiosity, something that you’re missionary about.”

24. “I would much rather have a kid with nine fingers than a resourceless kid,” which is a great attitude about life.”

25. “I have no special talent,” Einstein once said. “I am only passionately curious”

26. “I’d rather interview fifty people and not hire anyone than hire the wrong person.”

Jeff Bezos motivational quotes

27. “Unrealistic beliefs on scope—often hidden and undiscussed—kill high standards.”

28. “In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts.”

29. “When you receive criticism from well-meaning people, it pays to ask, ‘Are they right?’ And if they are, you need to adapt what they’re doing. If they’re not right, if you really have conviction that they’re not right, you need to have that long-term willingness to be misunderstood. It’s a key part of invention.”

30. “When something bad happens you have three choices. You can either let it define you, let it destroy you, or you can let it strengthen you.”

31. “No business can continue to shrink. That can only go on for so long before irrelevancy sets in.”

32. “And we have ideas about how to merge Prime and Whole Foods to make Whole Foods a very differentiated experience.”

33. “Why focus on cash flows? Because a share of stock is a share of a company’s future cash flows, and, as a result, cash flows more than any other single variable seem to do the best job of explaining a company’s stock price over the long term.”

34. “We see our customers as invited guests to a party and we are the hosts.”

35. “what’s good for customers is good for shareholders.”

36. “If you’re watching your competitors, you’re unlikely to invent a bunch of stuff on your own.”

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Jeff Bezos best quotes

37. “As a company, one of our greatest cultural strengths is accepting the fact that if you’re going to invent, you’re going to disrupt.”

39. “Focus on the big decisions. “As a senior executive, what do you really get paid to do?” he asks. “You get paid to make a small number of high-quality decisions. Your job is not to make thousands of decisions every day.”

40. “Companies are rarely criticized for the things that they failed to try. But they are, many times, criticized for things they tried and failed at.”

41. “It’s always worth asking, do we own the process or does the process own us? In a Day 2 company, you might find it’s the second.”

42. “Complaining is not a strategy.You have to work with the world as you find it, not as you would have it be.”

43. “Humanity has been small. That’s not true anymore. The Earth is no longer big. Humanity is big. Earth seems big to us, but it’s finite.”

44. “You collect as much data as you can, you immerse yourself in that data but then you make the decision with your heart.”

45. “You can have a job, or you can have a career, or you can have a calling.” 

46. “You can work long, hard, or smart, but at you can’t choose two out of three.” Bezos makes no apologies. “We are working to build something important, something that matters to our customers, something that we can all tell our grandchildren about,” he says. “Such things aren’t meant to be easy. We are incredibly fortunate to have this group of dedicated employees whose sacrifices and passion build”

47. “We are internally driven to improve our services, adding benefits and features, before we have to.”

48. “People have a voracious appetite for a better way, and yesterday’s ‘wow’ quickly becomes today’s ‘ordinary’.”

49. “To be clear, we take these financial outputs seriously, but we believe that focusing our energy on the controllable inputs to our business is the most effective way to maximize financial outputs over time.”

50. “Those quarterly results were fully baked three years ago. So today I’m working on a quarter that will happen in 2020, not next quarter. Next quarter is done already and it’s probably been done for a couple years.”

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Powerful Short Jeff Bezos quotes

51. “Curiosity is more important than knowledge.”

52. “be curious, passionately curious.”

53. “Hire the right people.”

54. “Your margin is my opportunity”

55. “Start With the Customer and Work Backward”

56. “What’s dangerous is not to evolve.”

57. “big things start small.”

58. “Work Hard, have fun, make history”

59. “In the end, we are our choices.”

60.  “My view is there’s no bad time to innovate.”

61. “What counts is being creative and imaginative.”

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